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About us

Motortools - Tools

Company

We’re Equipo, a Broad Equipment Company With a Proud History.

Revolutionizing the tools accessories industry through a focus on innovation, inspiration and unmatched service. Equipo provides an immersive and engaging experience for tools enthusiasts through expert advice and comprehensive information on every product we sell.

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What Makes Us, Us?

Behind the scenes, Equipo is a family of tea-drinkers and tool-fanatics.

If a new machine hits the market, we know about it and we make it our top priority to bring it here at our lowest price. Not only are we scouting for the next best thing, we pride ourselves on offering such an extensive range of tools and accessories online. There are in excess of 25,000 products on our website to date and we just keep growing!

You’ll find everything and anything from Power Drills to Cleaning Consumables, but every order is important to us, and no matter how big or small, we offer a service that is second to none.

Motortools - Tools

A Hub of Inspiration For Tool-Lovers

Understanding who buys our tools and what it is you’re looking for from a tool supplier, is what keeps us on our toes!

10 years ago, from a small home county village, came a big idea to bring together an extensive range of power and hand tools, accessories, hardware, workwear, consumables, security and more, to a new online platform.

Unlocking in excess of 30,000 products to a nation under one virtual roof, Equipo is now the ‘one-stop-shop’ for many Trade Professionals and DIY enthusiasts.

We have built excellent relationships with top manufacturers such as DeWalt, Makita, Stanley etc. to give you the best deals, the biggest ranges and all the information you need to make an informed choice when shopping with us.

Our Leadership

Motortools - Tools

Greg Nelson

President, E-commerce
Motortools - Tools

Tim Schaeffer

VP of Marketing
Motortools - Tools

Tanya Harris

VP of Information Technology
Motortools - Tools

Mark Harrison

VP of Finance
Motortools - Tools

Sidney Millspaugh

VP of Technology
Motortools - Tools

Lila Brown

VP of Merchandising
Motortools - Tools

Dave Brady

VP of Sales and Service
Motortools - Tools

Amanda Smith

Director of Human Resources